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PRIVACY POLICY

Thank you for visiting our site cpaexchange.ru at http://cpaexchange.ru (‘site’, ‘we’, ‘us’, ‘our’). We inform you of the following in order to explain the policies of gathering, storing and processing of the information received at our site. We also inform you of the options of your personal data use that you can choose.

WHAT IS ‘INFORMATION PRIVACY’?

We hold it our duty to protect the privacy of personal information of clients who can be identified in some way and who visit our site and use its services (hereinafter referred to as 'Services’).

The privacy condition covers all user information that can be received by cpaexchange.ru site during the user’s visit to cpaexchange.ru site and that can somehow be associated with this specific user. This agreement also applies to the sites of affiliate companies with which we have corresponding obligations (hereinafter referred to as ‘Affiliates’).

Gathering and usage of personal information

cpaexchange.ru gathers your personal information when you register as a user of cpaexchange.ru, when you use some of our services and products, when you visit cpaexchange.ru site, as well as when you use the services provided by our affiliates.

We can also gather your personal information if you accepted the terms of this privacy policy, but left the process of registration unfinished. The types of personal data that can be gathered at this site in the process of registration, as well as ordering and receiving any other services, can include your first and last name, postal address, email address, and phone number. We can also request the information about your habits, interests, types of products and services offered by third-party affiliates of our site that we can offer you at our site, too.

You remain to be the owner of any piece of your personal information gathered at our site. Nevertheless, by sending your personal data to us, you entitle us to use your personal information for any legal purpose, including without limitation:

А. ordering a product or a service at our site;
Б. giving your personal information to the third party with the purpose of ordering a product or a service at our site;
В. displaying ad offers with the help of telemarketing, postal marketing, pop-up windows, banner ads.
С. Enforcing our ‘User Agreement’;
D. For the purpose of checking, subscribing, unsubscribing, improving content, and receiving feedback.

You agree that we can contact you at any time regarding an upgrade and/or any other information that we find connected to your further use of our site. We also reserve the right to disclose the information about the current or previous user in case we register illegal activity of this user at our site.

We can provide third-party affiliates of our site with information about the users who previously received targeted ad campaigns in order to develop future ad campaigns and refresh the visitor information that is used for production of statistical data.

External links

We do not assume liability for the precision, privacy and user agreements of any third-party affiliates that can be advertised at our site. Any third-party ad materials that are placed at our site but belong to third-party advertisers are not associated with our site in any way.

cpaexchange.ru automatically receives and places into server logs your technical browser information: IP address, cookie, requested products and visited pages. This information is gathered with the purpose of improving the quality of cpaexchange.ru user service. We also request your email address that you will need to log into the system, to restore your password quickly and safely or in order for the administration of cpaexchange.ru to contact you in case of an emergency (e.g., in case of payment issues). Your email address will also be used for conducting business communication in case of providing services with consent of cpaexchange.ru user. This email address will never be used by cpaexchange.ru in any mailing lists except for those you decidedly subscribe to.

Your choice of information usage

In the process of registration and/or when you send your personal data at our Site, you have a choice of whether to take or turn down the offer to give your personal data to our third-party affiliates in order to establish marketing communication with you. If you are contacted by representatives of any of these third-party affiliates, you shall inform them of your personal data usage preferences in person. In order to refuse the delivery of ad materials via email contact us at (link to our email). Notwithstanding all of the aforesaid, we can cooperate with third-party affiliates who can (independently or though their affiliates) place or read unique cookie files in your web browser. These cookies allow them to display more personalized ads, content or services offered to you. In order to process those cookies we can give the unique programmed ciphered or hash (illegible for humans) identifier that is associated with you email address to advertisers we cooperate with and they can place cookies in your computer. You can refuse the placement of cookies on your computer by adjusting your browser settings.

Non-identifying personal information

We reserve the right to gather your non-identifying personal information when you visit different pages of our Site. This non-identifying personal information includes without limitation: the type of the browser you use, your IP address, the type of the operational system you use, as well as the domain name of your Internet service provider.

We use this non-identifying information for the purposes of improvement of the layout and content of our Site, as well as in order to be able to personalize your online experience. We can use this information for the purposes of analyzing the performance of our Site and offering you products and services. We also reserve the right to use the aggregated or grouped visitor data for legal purposes. Aggregated or grouped data is the information describing the demographics, usage and/or characteristics of our users as a generalized group. By visiting and providing us with your personal data you allow us to give this information to third-party affiliates.

We also can use cookies in order to improve the use of our Site. Cookies are text files that we save in your browser and use for storing your preferences and settings. We use cookies in order to understand how our Site is used, to personalize your Internet experience and to improve content and offers at our Site.

Minors

We consciously do not store information about minors under the age of 18. No information on this site shall be provided by minors. We warn parents and recommend them to supervise the use of Internet by their children.

Safety

We will do our best to secure your personal information from unauthorized access, however, no transmission of data though the Internet, mobile or wireless devices can be 100% safe. We will keep reinforcing the security system progressively as new technologies and methods become available. We strongly recommend you not to disclose your password to anyone. If you forgot your password, we will ask you to provide a document that authenticates your identity and then send you an email with a link that will allow you to reset the password and set a new one.

Please, bear in mind that it is you who controls the data you convey to us when using the Services. After all, it is you who bears responsibility for the privacy of your identity, passwords and/or any other kind of personal information that is at your disposal in the process of using the Services. Be careful and responsible in regard to your personal information at all times. We do not assume liability for and cannot control the use of any information you provide to third parties; you must take due care when choosing the personal information you provide to third parties through the Services. Similarly, we are not responsible for the contents of personal or other information that you can receive from other users through the Services; and you discharge us from any liability in regard to the contents of any personal or other information you can receive when using the Services. We cannot guarantee and are not liable for checking and accuracy of personal or any other information provided by third parties. You discharge us from liability in regard to the use of this kind of personal or other information about others.

If you want to specify your rights under this section of the ‘Privacy Policy’, please, use the postal address specified below. We reserve the right not to trust and/or not to respond to those requests that are posted to addresses different from the one specified below.

Our postal address: 8/3, 3rd Kolobovskii Drive, Moscow, 127051.

Consent

When using this Site and/or giving consent to receiving information from us via email, you also agree with this ‘Privacy Policy’. We reserve the right to, by our own decision, change, add and/or remove parts of this ‘Privacy Policy’ at any time. All changes in the ‘Privacy Policy’ come into effect immediately from the placement on the Site. Please, check this page incidentally and keep track of updates. If you continue to use the Site and/or give consent to email communication with us that will follow the publication of changes in the ‘Privacy Policy’, it will imply that you agree to all and any changes.

Contact Us

If you have any questions concerning this document or you want to receive more detailed information about our ‘Privacy Policy’, please, contact us at demand@CPAExchange.ru

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  • PERFORMANCE TRADING DESK —

    a Platform that enables
    you to buy traffic
    and pay only for performance

    Traffic
    Channels

    CPAEXCHANGE

    Performance

    CPAEXCHANGE
    Traffic Channels

    SMM
    Emails
    MOBILE
    RTB
    affiliate

    For Affiliates For Clients

    SMM for Affiliates

    If you own a large community in VK, Facebook or Odnoklassniki or a highly visited app in the listed social media, register in our trading desk and open up the opportunity of quick income.

    request for registration

    SMM for Clients

    Social Media (VK, Facebook, Odnoklassniki, etc.) is one of the largest channels of traffic for affiliate marketing. Teaser advertising and placement in communities are the most common types of placement.

    request for registration

    For Affiliates For Clients

    Email for Affiliates

    If you are a web-master or an owner of an email list (subscriber database), you can easily monetize it and get quick income with the help of CPAExchange. You must register in the platform and identify your database (size, theme, subscription site). Email is one of the channels with the highest conversion rate for lead generation.

    request for registration

    Email for Clients

    If you are an advertiser and you own a subscriber database, you can use CPAExchange Platform to easily supplement it. If you are keen on email marketing and know what your subscribers need, you will be able to enlarge your loyal audience quickly and easily.

    request for registration

    For Affiliates For Clients

    Mobile for Affiliates

    If you own a mobile network or a site the mobile version of which gets lots of visitors, you can register in CPAExchange and browse through available mobile offers. We sell mobile traffic via CPA as well.

    request for registration

    Mobile for Clients

    If you are an advertiser and you need mobile traffic, please, fill out our client brief form. Bear in mind that mobile advertising uses specific (responsive) content and CTA. You will have to run a test CPC campaign in order to raise conversion rate and define the mobile CPA.

    request for registration

    For Affiliates For Clients

    RTB for Affiliates

    RTB (real-time-bidding) is a complicated channel, it is impossible to work with it without prior testing. If you are a DSP platform or a data seller, please, contact us. We may find some common points.

    request for registration

    RTB for clients

    RTB (real-time-bidding) is a channel that requires testing. There are two mechanisms of lead generation via RTB: 1) via retargeting – making the audience return to the site and encouraging them to buy something else; 2) via a separate landing page – buying the audience for a page that does not have it using an RTB platform. First you will have to run a test CPC campaign in order to find out if CPAExchange has the audience you need and how it reacts to your ads. If you want to set a detailed objective, please, fill out our client brief form.

    request for registration

    For Affiliates For Clients

    Affiliate for Affiliates

    Affiliate Traffic is one of the most common CPA channels. This category embraces all small and middle-sized sites which want to monetize via CPA or sell the remaining traffic according to the performance-based pricing model.

    request for registration

    Affiliate for Clients

    An affiliate channel comprises all sites of web-masters in the CPAExchange platform. Among small sites there are large ones as well, and they sell the remaining traffic via CPA or monetize their email databases.

    request for registration
    Want to see the actual figures?

    Use our calculator!

    cpm cpc
    • Р CPM
    • % CTR
    • % Conversion Rate
    • Calculate
    • Р CPC
    • % Conversion Rate
    • Calculate
    ? Р Cost per Result
  • Services

    Traffic
    Channels

    CPAEXCHANGE

    Performance

    For Web Masters

    CPAExchange specializes on performance-based advertising (lead generation).

    The main task of the platform is to accumulate all channels of traffic – contextual ads, social media, teaser networks traffic, audience of small sites, emails, RTB traffic, etc. – in order to achieve the highest possible results. We also actively engage ourselves in traffic arbitration and develop our own monetizing solutions.

    CPAExchange offers to our clients the generation of simple and clear actions, e.g.: filling out application forms, registrations, subscriptions, capturing any kind of contact information, etc.

    The platform provides exclusive offers, monthly payments and high-quality support by our affiliate department to web masters and traffic owners. We cooperate only with legal bodies and self-employed individuals and do not pay earnings to digital wallets.

    Hold-time (the period of checking the quality of leads) depends on the client and the individual offer. On the average, it takes a week.

    Payments take place once a month after aligning all client reports: approximately from the 10th to the 15th day of the following month. For the payment to be arranged you will need the original signed contract, the original signed monthly report and the invoice for payment.

    For Clients

    CPAExchange specializes on performance-based advertising (lead generation).

    The main task of the platform is to accumulate all channels of traffic – contextual ads, social media, teaser networks traffic, audience of small sites, emails, RTB traffic, etc. – in order to achieve the highest possible results. We also actively engage ourselves in traffic arbitration and develop our own monetizing solutions.

    CPAExchange offers to our clients the generation of simple and clear actions, e.g.: filling out application forms, registrations, subscriptions, capturing any kind of contact information, etc.

    The platform does not engage itself in generation of complex actions, e.g.: ordering, originated loan generation, etc. The list of our clients is extensive, but there are certain categories in which CPAExchange has more expertise: Finance, Forex, E-commerce, Applications for employment, FMCG (gathering contact data), Subscriptions/’likes’ in social media, Education, Insurance, Automobiles (test drive applications, lending, ‘download whitepaper’ action, etc.), Dating sites, various Services, Tourism.

    Want to see the actual figures?

    Use our calculator!

    cpm cpc
    • Р CPM
    • % CTR
    • % Conversion Rate
    • Calculate
    • Р CPC
    • % Conversion Rate
    • Calculate
    ? Р Cost per Result
  • About Us

    Traffic
    Channels

    CPAEXCHANGE

    Performance

    CPAExchange Platform was created on December, 25, 2012 by a team of media, marketing and technology experts and specializes on performance-based advertising.

    The main task of the platform is to accumulate all channels of traffic – contextual ads, social media, teaser networks traffic, audience of small sites, emails, RTB traffic, etc. – in order to achieve the highest possible results. We also actively engage ourselves in traffic arbitration and develop our own monetizing solutions.

    From the technological point of view CPAExchange is a symbiosis of two systems: an affiliate tracking system and an RTB platform. It has its own trading desk that helps advertisers set up campaigns, upload banners, generate pixels for integration all by themselves.

    CPAExchange specializes on simple and clear actions (lead generation), e.g.: filling out application forms, registrations, subscriptions, capturing any kind of contact information, etc. The platform does not engage itself in generating complex actions, e.g.: ordering, originated loan generation, etc. The list of our clients is extensive, but there are certain categories in which CPAExchange has more expertise: Finance, Forex, E-commerce, Applications for employment, FMCG (gathering contact data), Subscriptions/’likes’ in social media, Education, Insurance, Automobiles (test drive applications, lending, ‘download whitepaper’ action, etc.), Dating sites, various Services, Tourism.

    CPAExchange clients include: MasterCard, Nestle, Phillips, Svyaznoy, Enter, Beirsdorf (Nivea), The Body Shop, Otto, Credit Europa Bank, Microsoft and others.

    Currently the company staff numbers 11 members. The project is maintained by 20 employees. The owners of CPAExchange are Prostor Capital Venture Capital Fund and Paradigm Investment.

    Want to see the actual figures?

    Use our calculator!

    cpm cpc
    • Р CPM
    • % CTR
    • % Conversion Rate
    • Calculate
    • Р CPC
    • % Conversion Rate
    • Calculate
    ? Р Cost per Result
  • Traffic Arbitration

    Traffic
    Channels

    CPAEXCHANGE

    Performance

    For Affiliates

    If you use traffic arbitration and have your own communities in VK, Odnoklassniki or Facebook, you can monetize them with the help of CPAExchange offers.

    To do this, reach us at demand@cpaexchange.ru, identify yourself, and tell us about your communities, your audience and its size.

    In order to cooperate with us, you should act as a legal body or self-employed individual. We do not work with digital wallets.

    For Clients

    Traffic Arbitration is a popular notion in the sphere of affiliate marketing and on the lead generation market.

    Traffic arbitration is about buying traffic according to the CPM or CPC model and selling it at a profit according to the CPA model.

    CPAExchange assumes liability for all risks of losses and failures. Traffic Arbitration is carried out in social and teaser networks as well as via DSP platforms.

    Want to see the actual figures?

    Use our calculator!

    cpm cpc
    • Р CPM
    • % CTR
    • % Conversion Rate
    • Calculate
    • Р CPC
    • % Conversion Rate
    • Calculate
    ? Р Cost per Result
  • Brief

    Filling
    out

    Information
    Check

    Work
    in the system

    Client Brief

    Tell us about your objectives to achieve the most efficient results.



    Mobile Brief

    Co-registration Brief

    If you are an Advertiser and you have a desire to supplement your database with fresh data, please, fill out our brief. If you are a web-master (site owner), you can cooperate with us, too, by placing our co-registration form on your site. To do this, please, email us at demand@cpaexchange.ru.

    Want to see the actual figures?

    Use our calculator!

    cpm cpc
    • Р CPM
    • % CTR
    • % Conversion Rate
    • Calculate
    • Р CPC
    • % Conversion Rate
    • Calculate
    ? Р Cost per Result

© 2012 - ‘CPA Exchange’ Limited Liability Company, Business Address: b. 3, 9/2 2nd Kolobkovsky lane, entrance 1, Moscow, 127051 (m. Tsvetnoy Bulvar)
Legal Address: 21, Poriadkovii Lane, off. 401 Moscow, 127055

Phone: +7 (495) 662-18-09
demand@CPAExchange.ru

Privacy policy

Our Case Studies:

Subscriptions gathering (with confirmation of registration).

Conversion to sales ~ 1%